{"id":2616,"date":"2020-09-18T20:55:02","date_gmt":"2020-09-18T16:25:02","guid":{"rendered":"https:\/\/dmnovin.com\/blog\/?p=2616"},"modified":"2020-09-18T20:55:02","modified_gmt":"2020-09-18T16:25:02","slug":"ppc-terms","status":"publish","type":"post","link":"https:\/\/dmnovin.com\/blog\/digital-marketing\/ppc-terms\/","title":{"rendered":"\u0622\u06cc\u0627 \u0628\u0627 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0622\u0634\u0646\u0627 \u0647\u0633\u062a\u06cc\u062f\u061f"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u06a9\u0627\u0646\u0627\u0644 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0628\u062f\u0648\u0646 \u06a9\u0644\u0645\u0627\u062a \u0627\u062e\u062a\u0635\u0627\u0631 \u0648 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u0648\u06cc\u0698\u0647 \u0628\u0647 \u0686\u0647 \u0645\u0639\u0646\u0627\u0633\u062a\u061f <br>\u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0648\u0627\u0631\u062f \u0641\u0636\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u06cc\u0627 \u06a9\u0644\u06cc\u06a9\u06cc \u0634\u0648\u06cc\u062f\u060c \u0686\u0646\u062f \u0627\u0635\u0637\u0644\u0627\u062d \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f \u06a9\u0647 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f. <br>\u062f\u0631 \u0627\u06cc\u0646\u062c\u0627\u060c <a aria-label=\"undefined (\u062f\u0631 \u06cc\u06a9 \u0632\u0628\u0627\u0646\u0647 \u062c\u062f\u06cc\u062f \u0628\u0627\u0632 \u0645\u06cc\u200c\u0634\u0648\u062f)\" rel=\"noreferrer noopener\" href=\"https:\/\/www.wordstream.com\/blog\/ws\/2013\/11\/21\/ppc-keyword-research-guide\" target=\"_blank\">\u0639\u0646\u0627\u0635\u0631 \u0627\u0635\u0644\u06cc \u06cc\u06a9 \u06a9\u0645\u067e\u06cc\u0646 \u06a9\u0644\u06cc\u06a9\u06cc<\/a> \u0631\u0627 \u062f\u0631 \u0642\u0627\u0644\u0628 <strong>\u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)<\/strong> \u0627\u0632 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u0639\u0645\u0648\u0645\u06cc \u062a\u0627 \u062e\u0627\u0635 \u0645\u0631\u0648\u0631 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645.<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sem\">\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 (SEM)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0647\u062f\u0641 \u0647\u0645\u0647 \u06af\u0648\u0646\u0647\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u060c \u06a9\u0633\u0628 \u0631\u062a\u0628\u0647 \u0628\u0631\u0627\u06cc \u06a9\u0644\u0645\u0647 \u06a9\u0644\u06cc\u062f\u06cc \u0647\u062f\u0641 \u0627\u0633\u062a \u0648 \u0627\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u0648\u062f. <br>\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 (SEM) \u0628\u0647 \u0647\u0631 \u0646\u0648\u0639 \u0631\u0648\u0634 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af (\u067e\u0648\u0644\u06cc \u06cc\u0627 \u063a\u06cc\u0631\u067e\u0648\u0644\u06cc) \u06a9\u0647 \u0628\u0631\u0627\u06cc \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648\u06cc\u06cc \u0645\u0627\u0646\u0646\u062f \u06af\u0648\u06af\u0644\u200c\u060c \u06cc\u0627\u0647\u0648 \u06cc\u0627 \u0628\u06cc\u0646\u06af \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f\u061b \u06af\u0641\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SEM \u06cc\u06a9 \u0627\u0635\u0637\u0644\u0627\u062d \u0641\u0631\u0627\u06af\u06cc\u0631 \u0627\u0633\u062a \u06a9\u0647 \u0634\u0627\u0645\u0644 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u0648 \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u06a9\u0633\u0628 \u0631\u062a\u0628\u0647 \u0627\u0631\u06af\u0627\u0646\u06cc\u06a9 \u0628\u0631\u0627\u06cc \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0627\u0633\u062a. <br>\u0627\u0644\u0628\u062a\u0647 \u0645\u0647\u0645 \u0627\u0633\u062a \u06cc\u0627\u062f\u0622\u0648\u0631\u06cc \u06a9\u0646\u06cc\u0645 \u0647\u0645\u0647 <a href=\"https:\/\/dmnovin.com\/blog\/advertising-sales\/digital-marketing\/what-is-ppc\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)<\/a> \u062f\u0631 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0631\u062e \u0646\u0645\u06cc\u200c\u062f\u0647\u062f\u060c \u0628\u0644\u06a9\u0647 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0647\u0645 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u062f\u0627\u0631\u0646\u062f. (\u0645\u062b\u0644\u0627: \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0641\u06cc\u0633\u0628\u0648\u06a9)<\/p>\n\n\n\n<div class=\"wp-block-cover alignwide has-background-dim has-background-gradient has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background is-position-center-center\" style=\"min-height:118px;aspect-ratio:unset;\"><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center wp-block-paragraph\">\ud83d\udccc<strong> \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0631\u0627\u06cc \u0634\u0645\u0627 \u0645\u0641\u06cc\u062f \u0628\u0627\u0634\u062f: <a rel=\"noreferrer noopener\" href=\"https:\/\/dmnovin.com\/blog\/advertising-sales\/digital-marketing\/ppc-platform\/\" target=\"_blank\"><span class=\"has-inline-color has-black-color\">\u0628\u0647\u062a\u0631\u06cc\u0646 \u067e\u0644\u062a\u0641\u0631\u0645 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0686\u06cc\u0633\u062a\u061f<\/span><\/a><\/strong><\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-cpc\">\u0647\u0632\u06cc\u0646\u0647 \u06a9\u0644\u06cc\u06a9\u06cc (CPC)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0647\u0632\u06cc\u0646\u0647 \u06a9\u0644\u06cc\u06a9\u06cc (CPC) \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0627\u0633\u062a. <br>\u0627\u06cc\u0646 \u0647\u0632\u06cc\u0646\u0647\u060c \u0645\u0628\u0644\u063a\u06cc \u0627\u0633\u062a \u06a9\u0647 \u06cc\u06a9 \u062a\u0628\u0644\u06cc\u063a\u200c\u06a9\u0646\u0646\u062f\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9\u06cc \u06a9\u0647 \u0631\u0648\u06cc \u0644\u06cc\u0646\u06a9 \u062a\u0628\u0644\u06cc\u063a\u06cc \u0634\u0645\u0627 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u067e\u0631\u062f\u0627\u062e\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f. <br>CPC \u0645\u0627\u0646\u0646\u062f \u06cc\u06a9 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062f\u0631 \u062d\u0631\u0627\u062c\u06cc\u060c \u062a\u0639\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 \u062f\u0631 \u06a9\u062c\u0627 \u0642\u0631\u0627\u0631 \u0628\u06af\u06cc\u0631\u062f. <br>\u0647\u0645\u0627\u0646\u0637\u0648\u0631 \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u062a\u0635\u0648\u0631 \u06a9\u0646\u06cc\u062f\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0628\u0627\u0644\u0627\u062a\u0631 \u06cc\u0639\u0646\u06cc \u062c\u0627\u06cc\u06af\u0630\u0627\u0631\u06cc \u0628\u0647\u062a\u0631 \u062a\u0628\u0644\u06cc\u063a. <br>\u0634\u0645\u0627 CPC \u062e\u0648\u062f \u0631\u0627 \u0628\u0627 \u062d\u062f\u0627\u06a9\u062b\u0631 \u0642\u06cc\u0645\u062a\u06cc \u06a9\u0647 \u0645\u0627\u06cc\u0644\u06cc\u062f \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062a\u0628\u0644\u06cc\u063a \u062e\u0648\u062f \u0628\u067e\u0631\u062f\u0627\u0632\u06cc\u062f\u060c \u062a\u0646\u0638\u06cc\u0645 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f. <br>\u0622\u0646\u0686\u0647 \u062f\u0631 \u0648\u0627\u0642\u0639 \u0645\u06cc\u200c\u067e\u0631\u062f\u0627\u0632\u06cc\u062f \u0628\u0627 \u0641\u0631\u0645\u0648\u0644 \u0632\u06cc\u0631 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u0634\u0648\u062f:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&nbsp;&nbsp;0.01 + (\u0627\u0645\u062a\u06cc\u0627\u0632 \u06a9\u06cc\u0641\u06cc\u062a \u0634\u0645\u0627 \/ \u0631\u062a\u0628\u0647 \u062a\u0628\u0644\u06cc\u063a \u0631\u0642\u06cc\u0628) = CPC \u0648\u0627\u0642\u0639\u06cc.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u0628\u06cc\u0627\u06cc\u06cc\u062f \u062f\u0631 \u0639\u0628\u0627\u0631\u0627\u062a \u0627\u06cc\u0646 \u0645\u0639\u0627\u062f\u0644\u0647 \u0645\u0631\u0648\u0631\u06cc \u06a9\u0646\u06cc\u0645 \u062a\u0627 \u0628\u062f\u0627\u0646\u06cc\u062f \u0628\u0631\u0627\u06cc \u0686\u0647 \u0686\u06cc\u0632\u06cc \u0647\u0632\u06cc\u0646\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-\">\u0631\u062a\u0628\u0647 \u062a\u0628\u0644\u06cc\u063a<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u06cc\u0646 \u0645\u0642\u062f\u0627\u0631 \u0645\u0648\u0642\u0639\u06cc\u062a \u062a\u0628\u0644\u06cc\u063a \u0631\u0627 \u062f\u0631 \u0635\u0641\u062d\u0647 \u0646\u062a\u0627\u06cc\u062c \u0645\u0648\u062a\u0648\u0631 \u062c\u0633\u062a\u062c\u0648 (SERP) \u062a\u0639\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f. <br>\u0627\u06cc\u0646 \u0645\u0642\u062f\u0627\u0631 \u0628\u0631\u0627\u0628\u0631 \u0627\u0633\u062a \u0628\u0627 \u062d\u062f\u0627\u06a9\u062b\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u00d7&nbsp; \u0627\u0645\u062a\u06cc\u0627\u0632 \u06a9\u06cc\u0641\u06cc\u062a.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-qs\">\u0627\u0645\u062a\u06cc\u0627\u0632 \u06a9\u06cc\u0641\u06cc\u062a (QS)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u06cc\u0646 \u0627\u0645\u062a\u06cc\u0627\u0632\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0645\u06cc\u0632\u0627\u0646 \u0646\u0631\u062e \u06a9\u0644\u06cc\u06a9 (CTR) &#8211; \u06a9\u0647 \u0628\u0627 \u0645\u06cc\u0627\u0646\u06af\u06cc\u0646 CTR \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u0622\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a\u060c \u0645\u0642\u0627\u06cc\u0633\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f &#8211; \u0645\u0631\u062a\u0628\u0637 \u0628\u0648\u062f\u0646 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc\u060c \u06a9\u06cc\u0641\u06cc\u062a \u0635\u0641\u062d\u0627\u062a \u0641\u0631\u0648\u062f (\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c) \u0648 \u0646\u062a\u0627\u06cc\u062c \u0642\u0628\u0644\u06cc \u0634\u0645\u0627 \u062f\u0631 SERP \u0628\u0647 \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h--1\">\u062d\u062f\u0627\u06a9\u062b\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u06cc\u0646 \u062d\u062f\u0627\u06a9\u062b\u0631 \u0645\u0628\u0644\u063a\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0634\u0645\u0627 \u0645\u0627\u06cc\u0644 \u0628\u0647 \u067e\u0631\u062f\u0627\u062e\u062a \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062a\u0628\u0644\u06cc\u063a \u062e\u0648\u062f \u0647\u0633\u062a\u06cc\u062f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u062f\u0631 \u0627\u06cc\u0646\u062c\u0627 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0627\u0632 \u0633\u0627\u06cc\u062a \u0648\u0631\u062f\u0627\u0633\u062a\u0631\u06cc\u0645\u060c \u0628\u06cc\u0627\u0646 \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0631\u0627 \u0631\u0648\u0634\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f :<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"702\" height=\"421\" src=\"https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/ppc-terms.jpg\" alt=\"\u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)\" class=\"wp-image-2621\" srcset=\"https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/ppc-terms.jpg 702w, https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/ppc-terms-300x180.jpg 300w\" sizes=\"auto, (max-width: 702px) 100vw, 702px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0634\u0645\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f CPC \u062e\u0648\u062f \u0631\u0627 \u0631\u0648\u06cc \u0642\u0633\u0645\u062a \u0631\u0627\u0647\u0646\u0645\u0627 (manual) \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u06cc\u062f. <br>\u062f\u0631 \u0642\u0633\u0645\u062a \u0631\u0627\u0647\u0646\u0645\u0627 \u062d\u062f\u0627\u06a9\u062b\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0631\u0627 \u0628\u0631\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u062e\u0648\u062f \u062a\u0639\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f. <br>\u06cc\u0627 \u0627\u06cc\u0646\u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f CPC \u062e\u0648\u062f \u0631\u0627 \u0631\u0648\u06cc \u0642\u0633\u0645\u062a \u0627\u0641\u0632\u0648\u062f\u0647 (enhanced) \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u06cc\u062f. <br>\u0642\u0633\u0645\u062a \u0627\u0641\u0632\u0648\u062f\u0647\u060c \u0642\u0633\u0645\u062a\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0627\u062c\u0627\u0632\u0647 \u0645\u06cc\u200c\u062f\u0647\u062f \u062a\u0627 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u062a\u0627\u0646 \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0627\u0647\u062f\u0627\u0641\u200c\u062a\u0627\u0646 \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u0646\u062f.<br>\u06cc\u06a9\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0627\u0641\u0632\u0648\u062f\u0647 \u0634\u0627\u0645\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u200c\u0647\u0627\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0637\u0648\u0631 \u062e\u0648\u062f\u06a9\u0627\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u0634\u0645\u0627 \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u06cc\u0627 \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 \u062a\u0646\u0638\u06cc\u0645 \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ppc-cpc-ppc\">PPC \u062f\u0631 \u0645\u0642\u0627\u0628\u0644 CPC : \u062f\u0648 \u0645\u0648\u0631\u062f \u0627\u0632 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>PPC \u0648 CPC \u0627\u0632 \u0646\u0638\u0631 \u0641\u0646\u06cc \u0645\u0634\u0627\u0628\u0647 \u0647\u0645 \u0646\u06cc\u0633\u062a\u0646\u062f.<\/p><p><strong>PPC <\/strong>\u0628\u0647 \u0633\u0628\u06a9\u06cc \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0634\u0627\u0631\u0647 \u062f\u0627\u0631\u062f \u06a9\u0647 \u0634\u0627\u0645\u0644 \u067e\u0631\u062f\u0627\u062e\u062a \u0647\u0632\u06cc\u0646\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u0633\u062a.<\/p><p><strong>CPC <\/strong>\u06cc\u0627 \u0647\u0632\u06cc\u0646\u0647 \u0647\u0631 \u06a9\u0644\u06cc\u06a9\u060c \u0645\u06cc\u0632\u0627\u0646 \u067e\u0648\u0644\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0634\u0645\u0627 \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062a\u0628\u0644\u06cc\u063a \u062e\u0648\u062f \u062e\u0631\u062c \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f.<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-cpm\">CPM (\u0647\u0632\u06cc\u0646\u0647 \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0647\u0632\u0627\u0631 \u0628\u0627\u0632\u062f\u06cc\u062f \u06cc\u0627 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u062c\u0633\u062a\u062c\u0648\u0647\u0627)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">CPM\u060c \u0647\u0645\u200c\u0686\u0646\u06cc\u0646 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0647\u0632\u06cc\u0646\u0647 \u062f\u0631 \u0647\u0632\u0627\u0631 \u0646\u0645\u0627\u06cc\u0634 \u0634\u0646\u0627\u062e\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0628\u0647 \u0645\u0639\u0646\u0627\u06cc \u0647\u0632\u06cc\u0646\u0647 \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0647\u0632\u0627\u0631 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0646\u062a\u0627\u06cc\u062c \u062c\u0633\u062a\u062c\u0648 \u0627\u0633\u062a. <br>\u0627\u06cc\u0646 \u0627\u0635\u0637\u0644\u0627\u062d \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0631\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0648 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0628\u0646\u0631\u06cc \u067e\u0648\u0644\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f. <br>\u0627\u0646\u0648\u0627\u0639 \u062f\u06cc\u06af\u0631\u06cc \u0627\u0632 \u0647\u0632\u06cc\u0646\u0647 \u0645\u0627\u0646\u0646\u062f \u0647\u0632\u06cc\u0646\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u062a\u0639\u0627\u0645\u0644\u060c \u0647\u0632\u06cc\u0646\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u062f\u0633\u062a\u06cc\u0627\u0628\u06cc \u0628\u0647 \u06a9\u0627\u0631\u0628\u0631 (CPA) \u0646\u06cc\u0632 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f. <br>\u0627\u0645\u0627 \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u062d\u0641\u0638 \u0630\u0647\u0646\u06cc\u062a \u0634\u0645\u0627\u060c \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u0645 \u062f\u0631 \u0627\u06cc\u0646\u062c\u0627 \u0628\u0627 \u0647\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u06a9\u0644\u06cc\u06a9\u06cc \u06cc\u0627 CPC \u0622\u0634\u0646\u0627 \u0634\u0648\u06cc\u0645.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ppc\">\u06a9\u0645\u067e\u06cc\u0646\u060c \u06cc\u06a9\u06cc \u0627\u0632 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0648\u0644\u06cc\u0646 \u0642\u062f\u0645 \u062f\u0631 \u062a\u0646\u0638\u06cc\u0645 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc \u0634\u0645\u0627\u060c \u062a\u0639\u06cc\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u062a. <br>\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u06a9\u0645\u067e\u06cc\u0646 \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u067e\u06cc\u0627\u0645 \u0627\u0635\u0644\u06cc \u06cc\u0627 \u0645\u0648\u0636\u0648\u0639 \u0627\u0635\u0644\u06cc \u06a9\u0644\u0645\u0647 \u06a9\u0644\u06cc\u062f\u06cc \u062e\u0648\u062f \u062a\u0635\u0648\u0631 \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0647\u0645\u0631\u0627\u0647 \u0628\u0627 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u200c\u062a\u0627\u0646 \u067e\u062e\u0634 \u0634\u0648\u062f.<\/p>\n\n\n\n<div class=\"wp-block-cover alignwide has-background-dim has-background-gradient has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background is-position-center-center\" style=\"min-height:118px;aspect-ratio:unset;\"><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center wp-block-paragraph\">\ud83d\udccc<strong> \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0631\u0627\u06cc \u0634\u0645\u0627 \u0645\u0641\u06cc\u062f \u0628\u0627\u0634\u062f: <\/strong><span class=\"has-inline-color has-black-color\"><strong><a href=\"https:\/\/dmnovin.com\/blog\/advertising-sales\/digital-marketing\/ppc-campaign-setup\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u0686\u06af\u0648\u0646\u0647 \u06a9\u0645\u067e\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0631\u0627 \u0631\u0627\u0647 \u0627\u0646\u062f\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f<\/a><\/strong><\/span><\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h--2\">\u06af\u0631\u0648\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u06cc\u06a9 \u0633\u0627\u06cc\u0632 \u0627\u0632 \u0647\u0631 \u0686\u06cc\u0632\u06cc\u060c \u0628\u0631\u0627\u06cc \u0647\u0645\u0647 \u0645\u0646\u0627\u0633\u0628 \u0646\u06cc\u0633\u062a. <br>\u0628\u0647 \u0647\u0645\u06cc\u0646 \u062f\u0644\u06cc\u0644\u060c \u0634\u0645\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u0627\u0632 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0628\u0647 \u0634\u062f\u062a \u0645\u0631\u062a\u0628\u0637\u060c \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0631\u0627 \u062f\u0631 \u06a9\u0645\u067e\u06cc\u0646 \u062e\u0648\u062f \u0627\u06cc\u062c\u0627\u062f \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f. <br>\u0628\u0631\u0627\u06cc \u0647\u0631 \u06af\u0631\u0648\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u06a9\u0647 \u0627\u06cc\u062c\u0627\u062f \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u06cc\u06a9 CPC \u0645\u062c\u0632\u0627 \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"701\" height=\"420\" src=\"https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/PPC-min.jpg\" alt=\"\u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)\" class=\"wp-image-2623\" srcset=\"https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/PPC-min.jpg 701w, https:\/\/dmnovin.com\/blog\/wp-content\/uploads\/2020\/09\/PPC-min-300x180.jpg 300w\" sizes=\"auto, (max-width: 701px) 100vw, 701px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h--3\">\u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0647\u0631 \u062a\u0628\u0644\u06cc\u063a \u062f\u0631 \u06af\u0631\u0648\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0634\u0645\u0627 \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u0627\u0632 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0645\u0631\u062a\u0628\u0637 \u06cc\u0627 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0631\u0627 \u0647\u062f\u0641 \u0642\u0631\u0627\u0631 \u062e\u0648\u0627\u0647\u062f \u062f\u0627\u062f.<br>\u0627\u06cc\u0646 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0628\u0647 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0645\u06cc\u200c\u06af\u0648\u06cc\u0646\u062f \u06a9\u0647 \u0634\u0645\u0627 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u200c\u062a\u0627\u0646 \u0647\u0645\u0631\u0627\u0647 \u0628\u0627 \u06a9\u062f\u0627\u0645 \u0639\u0628\u0627\u0631\u0627\u062a \u06cc\u0627 \u06a9\u0648\u0626\u0631\u06cc\u200c\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u062f\u0631 \u0646\u062a\u0627\u06cc\u062c \u062c\u0633\u062a\u062c\u0648 (SERP) \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0634\u0648\u062f. <br>\u0647\u0646\u06af\u0627\u0645\u06cc\u200c\u06a9\u0647 \u06a9\u0644\u06cc\u062f \u0648\u0627\u0698\u0647\u200c\u0647\u0627\u06cc \u0628\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0639\u0645\u0644\u06a9\u0631\u062f \u0631\u0627 \u0645\u0634\u062e\u0635 \u06a9\u0631\u062f\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u06cc\u06a9 CPC \u06a9\u0648\u0686\u06a9 \u0631\u0627 \u0641\u0642\u0637 \u0628\u0631\u0627\u06cc \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u062f\u0631 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0648\u062f \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ppc-1\">\u0645\u062a\u0646 \u062a\u0628\u0644\u06cc\u063a\u060c \u06cc\u06a9\u06cc \u062f\u06cc\u06af\u0631 \u0627\u0632 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0645\u062a\u0646 \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 \u0631\u0627 \u062f\u0631 \u0628\u0631 \u0628\u06af\u06cc\u0631\u0646\u062f. <br>\u0628\u0647 \u06cc\u0627\u062f \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u0627\u0645\u062a\u06cc\u0627\u0632 \u06a9\u06cc\u0641\u06cc\u062a \u0634\u0645\u0627 \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0645\u06cc\u0632\u0627\u0646 \u0645\u0631\u062a\u0628\u0637 \u0628\u0648\u062f\u0646 \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u0634\u0648\u062f. <br>\u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646 \u0645\u062a\u0646 \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 (\u0648 \u0635\u0641\u062d\u0647 \u0641\u0631\u0648\u062f \u0622\u0646 \u0645\u0648\u0636\u0648\u0639) \u0628\u0627\u06cc\u062f \u0628\u0627 \u0639\u0628\u0627\u0631\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0645\u0648\u0631\u062f \u0646\u0638\u0631 \u0634\u0645\u0627 \u0645\u0637\u0627\u0628\u0642\u062a \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h--4\">\u0635\u0641\u062d\u0647 \u0641\u0631\u0648\u062f (\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0622\u062e\u0631\u06cc\u0646 \u0627\u0635\u0637\u0644\u0627\u062d \u0631\u0627\u06cc\u062c \u062f\u0631 \u0645\u06cc\u0627\u0646 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c \u0627\u0633\u062a. <br>\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c \u06cc\u06a9\u06cc \u0627\u0632 \u0628\u062e\u0634\u200c\u0647\u0627\u06cc \u0645\u0647\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u0634\u0645\u0627 \u0627\u0633\u062a. <br>\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c \u0628\u062e\u0634\u06cc \u0627\u0632 \u0633\u0627\u06cc\u062a \u0634\u0645\u0627 \u0627\u0633\u062a \u06a9\u0647 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u067e\u0633 \u0627\u0632 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062a\u0628\u0644\u06cc\u063a \u06a9\u0644\u06cc\u06a9\u06cc \u0634\u0645\u0627 \u0628\u0647 \u0622\u0646 \u0645\u06cc\u200c\u0631\u0633\u0646\u062f.<br>\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u0628\u062c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u06cc\u06a9 \u0635\u0641\u062d\u0647 \u0648\u0628 \u0627\u062e\u062a\u0635\u0627\u0635\u06cc\u060c \u0635\u0641\u062d\u0647 \u0627\u0635\u0644\u06cc \u0633\u0627\u06cc\u062a \u06cc\u0627 \u0647\u0631 \u062c\u0627\u06cc \u062f\u06cc\u06af\u0631\u06cc \u0628\u0627\u0634\u062f. <br>\u0627\u0645\u0627 \u0628\u0627\u06cc\u062f \u0627\u0637\u0645\u06cc\u0646\u0627\u0646 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f \u06a9\u0647 \u0635\u0641\u062d\u0627\u062a \u0641\u0631\u0648\u062f (\u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c) \u0634\u0645\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0634\u06cc\u0648\u0647\u200c\u0647\u0627 \u0631\u0627 \u0628\u0631\u0627\u06cc \u0628\u0647 \u062d\u062f\u0627\u06a9\u062b\u0631 \u0631\u0633\u0627\u0646\u062f\u0646 \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u06a9\u0627\u0646\u0627\u0644 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0628\u062f\u0648\u0646 \u06a9\u0644\u0645\u0627\u062a \u0627\u062e\u062a\u0635\u0627\u0631 \u0648 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u0648\u06cc\u0698\u0647 \u0628\u0647 \u0686\u0647 \u0645\u0639\u0646\u0627\u0633\u062a\u061f \u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0648\u0627\u0631\u062f \u0641\u0636\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u06cc\u0627 \u06a9\u0644\u06cc\u06a9\u06cc \u0634\u0648\u06cc\u062f\u060c \u0686\u0646\u062f \u0627\u0635\u0637\u0644\u0627\u062d \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f \u06a9\u0647 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f. \u062f\u0631 \u0627\u06cc\u0646\u062c\u0627\u060c \u0639\u0646\u0627\u0635\u0631 \u0627\u0635\u0644\u06cc \u06cc\u06a9 \u06a9\u0645\u067e\u06cc\u0646 \u06a9\u0644\u06cc\u06a9\u06cc \u0631\u0627 \u062f\u0631 \u0642\u0627\u0644\u0628 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc (PPC) \u0627\u0632 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u0639\u0645\u0648\u0645\u06cc \u062a\u0627 \u062e\u0627\u0635 \u0645\u0631\u0648\u0631 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645. \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 (SEM) \u0647\u062f\u0641 \u0647\u0645\u0647 \u06af\u0648\u0646\u0647\u200c\u0647\u0627\u06cc &hellip;<\/p>\n","protected":false},"author":2,"featured_media":2623,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[115],"tags":[],"class_list":["post-2616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"_links":{"self":[{"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/posts\/2616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/comments?post=2616"}],"version-history":[{"count":0,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/posts\/2616\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/media\/2623"}],"wp:attachment":[{"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/media?parent=2616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/categories?post=2616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmnovin.com\/blog\/wp-json\/wp\/v2\/tags?post=2616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}